How to open a store

Huge potential for business!

As shown in the forecast, the ethnic composition of the population of Italy has a strong tendency to increase due to immigrants from other countries. Accordingly, the food market is focused on this part of the population also has grown steadily.

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Start working for yourself! Now or never!

Being your own boss. Make the decisions yourself. Act independently. Yes or no? Someday every person asks himself this question.

From an economic point of view, there are no good or bad moments to start your own business. All that matters is personal motives. The motifs each defines for himself. In addition, we are talking about something more than just income.

You are looking for a task that will be interesting for you and fill your life with meaning. If you say “yes” to the Mix Markt concept, this still does not guarantee you a life of ease. However, this is one of the best opportunities to lay foundation of it./

What do you know about the Mix Markt concept?

We are a leading company that specializes in the retail sale of food in Europe. Our company was founded by the MONOLITH group in 1996. We are constantly expanding, and currently we are represented by 35 supermarkets in Italy. Monolith Group of companies with its subsidiaries in Austria, Belgium - French, France, Greece, Great Britain, Germany, Montenegro, the Netherlands, Portugal, Spain, Czech Republic, and Cyprus operates worldwide as a food wholesaler. The group was formed by combining enterprises such as Völker GmbH from Herrenberg, Steinhauer GmbH from Hamburg and M.A.X. Plus GmbH from Leopoldshöhe.

The concept of Mix Markt is integrated into the group of companies MONOLITH and includes two associated regional enterprises in Italy:

Monolith Italia Nord SRL

  • Via Lufrano KM. 0.700 - 80026 Casoria (NA)
  • Casoria Via Benedetto de Falco, 16, 80136

We operate our network of supermarkets through separate associated companies (enterprises based on joint ownership). Our goal, in particular, is to provide an opportunity for families from the countries of the former Soviet Union to make bargains at low prices with an optimal combination of price and quality. At the same time, we pay special attention to quality, favorable prices and marketing activities focused on our target audience.

What does the name MIX MARKT mean?

We have such a name not only because in our supermarkets you will find a wide selection of products and delicacies from many countries. We have such a name because our customers can find in our supermarkets everything they need in their daily lives. We were able to develop and successfully implement our concept through the sale of goods under our own brands, cooperation with the best local and foreign suppliers, a common pricing policy and continuous training of our staff. The success of our group brings certain benefits to every entrepreneur who has decided to invest his money in our enterprises. The benefit for the entrepreneur is that large volumes of goods are purchased at very favorable prices and on very favorable terms.

We were able to develop and successfully implement our concept through the sale of goods under our own brands, cooperation with the best local and foreign suppliers, a common pricing policy and continuous training of our staff.

The success of our group brings certain benefits to every entrepreneur who has decided to invest his money in our enterprises. The benefit for the entrepreneur is that large volumes of goods are purchased at very favorable prices and on very favorable terms.

How does the concept work?

For the success of the concept, the cooperation of strong partners is indispensable. That is cooperation of the main office of Mix Markt, the entrepreneur who follows the policy of the concept of Mix Markt as an equal partner, and the associated companies of the Monolith group.

The main office of Mix Markt purposefully selects suitable stores that have an optimal location, and thus creates the basis for the concept of Mix Markt. Before the final choice, an analysis of customers and consumption patterns is made and a critical assessment of the competitive environment is given. Thus, we select stores with a sales area from 50 to 500 square meters, on the territory of which we can arrange and present the wide range of our products in the best way. If there is railway station or subway station or bus station directly next to the supermarket, its location is considered ideal. After a potentially productive supermarket is selected, a lease agreement is signed and the supermarket is handed over to Mix company, Mix's main office uses its contact database to equip the supermarket in the best possible way, as well as assumes all costs in the process of supermarket equipment.

The main office of Mix Markt purposefully selects suitable stores that have an optimal location, and thus creates the basis for the concept of Mix Markt. Before the final choice, an analysis of customers and consumption patterns is made and a critical assessment of the competitive environment is given. Thus, we select stores with a sales area from 50 to 500 square meters, on the territory of which we can arrange and present the wide range of our products in the best way. If there is railway station or subway station or bus station directly next to the supermarket, its location is considered ideal. After a potentially productive supermarket is selected, a lease agreement is signed and the supermarket is handed over to Mix company, Mix's main office uses its contact database to equip the supermarket in the best possible way, as well as assumes all costs in the process of supermarket equipment.

The partner’s task is to manage independently the supermarket at its own risk and peril.

The head office of Mix Markt constantly helps the partner in carrying out of measures focused on the development of the supermarket. It helps to implement an effective marketing strategy at the partner’s enterprise through common professional marketing activities, develops the up-to-date concept of slotting and sales promotion and initiates image publications throughout the country. The head office often sends to the partner’s enterprise professional service specialists who not only supervise technical issues, but also actively participate in the work of the enterprise. Needless to say, that the head office of Mix Markt also provides such services as advice on assortment, technical and economic advisory services, assistance with audits, controlling, accounting services and payroll calculation. Thus, the partner is relieved of most of the workload associated with organizational and administrative work and can fully concentrate on sales of the product and its customers.

What the Mix-Markt system can give you:

  • Advice on the opening of the supermarket
  • Location analysis, market analysis
  • Assistance in staff recruitment
  • Organization of work of the enterprise, equipment
  • Slotting
  • Installation of software for the management of the commodity flows
  • Advertising in the region and across the country
  • Detailed instructions on an enterprise management, necessary for every day
  • Assistance in attracting major customers
  • Management of joint procurement and supply chain integration
  • Development of new products under its own trademarks, favorable terms of purchase
  • Assistance in organizing individual events (sales promotion, lotteries, anniversaries, etc.)
  • Constant market research
  • Intermediary insurance services
  • Compliance and improvement of corporate identity rules MIX MARKT
  • General partner support through transfer of know-how, exchange of experience, informational events, reports, targeted consultations and analysis of weaknesses
  • Individual training and internship in supermarkets MIX MARKT
  • Enterprise Comparison
  • Accounting services
  • Regular consultations

Are you a suitable partner?

As in the case of creating your own business, you must meet the following requirements:

  • Education in Economy and Trade, preferably in the field of food trade.
  • Work experience, preferably in a management position (supermarket manager or supermarket director))
  • Business initiative
  • Ability to be filled with enthusiasm and get inspired others
  • Optimism
  • Flexibility
  • Willingness to work
  • Orientation to the result
  • HR management experience

How much will it set me back? What are the sources of funding and how much can I earn?

Our offer: please, visit the Mix Markt supermarket. The store, equipment, stocks of goods - all this things are quite expensive. Equipment and inventory will cost between 100,000 and 200,000 euros.

In addition to the above, associated company take great risks, as we cover expenses of repair work and equipment. Ideally, at the initial stage you invest from 30,000 to 50,000 euros. However, your personal skills, your entrepreneurial spirit and motivation are much more important investment in a partnership than a large start-up capital. The size of your starting capital can always be discussed. And finally, you want to find out how much can you earn.

A great part of the profit belongs to the one who is most conducive to the successful development of the supermarket due to his entrepreneurial talent, that is, to you. Specific figures based on the experience of many supermarkets, we will present to you during a personal meeting. You will find that it is worth a try.

And what is next?

Now you probably want to get more information and ask questions that concern you directly. Contact us, please, and we will refer you to a competent manager in your region.
Just email us at bakysh@gmail.com If you are interested in cooperation, please fill out the  candidate’s application form and send it to us.

19
Mix Markt
in Italy
18
Mini Mix
in Italy
37
Total stores
in Italy
182
Mix Markt
in Europe
117
Mini Mix
in Europe
299
Total stores
in Europe
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